VISUAL DESIGN  
   & ART DIRECTION

For branding, spaces and digital products.











HELLO

I’m Serena, an Italian designer based in Vienna, Austria, with 10 years of experience in visual design and creative concept development. Combining creativity with strategic vision, I design engaging brand experiences across digital and print media.
 











When creativity meets structure and objectivity, lateral thinking transforms every project into something unique.







@2025
Vienna,